- It implies concern for people, and organizational ethics.
- The ethical approach is shared with work ethics of the personnel serving in the organization.
- Human resource has to be acquainted with certain staff qualities and norms through proper induction, orientation and CPD programmes.
- Both staff and organizational qualities and norms are anticipated.
- It is believed to be that Japanese companies both in the East and West preoccupied with an organizational environment in this nature.
- Language tones, mannerisms, used by the staff and their behaviours, attitudes, mutual respect, kindness, self-help and other human qualities are to be highly preserved.
- Winstranley and Stuart- Smith suggest four ethical principles.
- They are
- respect for the individual
- procedural fairness
- mutual respect
transparency, management and employees.
- Some kind of behavioural qualities, manners, and work ethics system are expected in managing human resource in this approach.
- Therefore this approach could be designated as normative theory of HRM.
- This theory designates the normative environment at work place which means that there is a self-guided force in operation.
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